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Screensumer

  • What’s the future of mobile interface (?)
    I asked this question on linkedin and got couple of interesting and reflective answers on touch, voice, holograms and even brain controlled phones in the future. As this blog is called screensumer, I did some search on the web to figure about the smallest but the most integral piece of screen in our lives. Theres [...]


  • Join Indian Internet & Media Professionals Group
    Hi Friends, I have created this group Indian Internet & Media Professionals and request you to join this group and start contributing your thoughts on Indian Internet and Media Industry. Here are some benefits of joining this network: Connect with people from Indian Internet & Media industry Share news with each other in your network / industry Start [...]


  • The Importance of Typography in Web Design
    Few days back I posted this question on LinkedIn asking about the importance of Typography in web design. Actually I was interested in gathering some personal insights and case studies, but didnt find one. But thanks to Christophe Peyras & Jiri Kindl I got this two interesting links which made my day: Web Design is 95% Typography Speed [...]


  • What is graphic design
    What is the point of graphic design ? Is it advertising or is it art ? What purpose does it serve in our society and culture ? In his book "Graphic Design As Communication", Malcolm Barnard explores how meaning and identity are the core of every graphic design project and argues that the role and [...]


  • Some tips for web designers
    I will start with what Matt Mullenweg, the founder of Wordpress says: "You have to remember that a persons goal in life is probably not to use a web application. People have a million things in their lives" Understand your clients first and then user Some designers boast about their feeling towards users and claim to make [...]


  • What Is A successful Web User Interface / GUI ?
    We all talk about Usability, usability and usability, we also have a definition for it and repeat the words like mantra - but to tell you the truth, still with so much of understanding, experience and usage of the web more than half of the working and experienced professional do not know what the usability [...]


  • Usability on Television
    Usability on web simply defined means making your site easy for your customers to find the exact information they need when they need it. From the context of television programming it would mean making your content & interfaces easy for your customers to get the exact information that they need or you are wanting to [...]


  • About memes & the meme patterns and flows in India
    I am reading this fantastic book "The Meme Machine" by Susan Blackmore and this was the first time when actually thought of memes and their pattern and flow in Indian context. Here are some general insights and my 2 cents. meme was first coined in 1976 by Richard Dawkins in his book The Selfish Gene. He [...]


  • List of Online Advertising Networks in India
    Tonictag Divanation - Webchutney Admagnet - Interactive Avenues Adchakra - Percept Knorigin DGM (affiliate networks) - DGM India Komli Pubmatic - Komli Ozone Media Tyroo - SITG Paypod Sulekha Ad Network AdsforIndians IndiAds AdsOnMedia AXILL (affiliate marketing) RupizAds Adwinks - ibibo Global Brands in Indian Market Microsoft Advertising Google Adsense Yahoo Advertising Reference: WATBlog, Trak.in & some Search


  • Corporate Social Media in India
    corporate blogs in india Infosys TCS Tata Interactive Systems Cleartrip.com  Frito Lay Mahindra and Mahindra Ram Gopal Varma (The Factory ) Rajesh Jain (CEO, Netcore) Wipro     brand building / digital marketing / community initiatives by corporates / brands in india sunsilkgangofgirls (HUL) - a ladies only community which promotes sunsilk range of hair care products and allow to play around, participate and engage [...]


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